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Overview
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Date: Jul 6, 2022 (1 day)
Venue La Sorbonne, Paris, France
Organizer B2B Summit
Expected number of attendees : 500
"What is the right balance between human and technology for better sales and marketing performance?" Striking a balance between people, technology, organizational culture and customer experience. While men, companies and processes are increasingly connected, while the measurement and monitoring of marketing-sales actions are becoming more precise and sophisticated, while industrial, sectoral and personal data intelligence to exploit them explode, it is vital to adopt the right balance to succeed in 2019. - Radical changes occur in buying behavior - Machines, platforms and datas push the boundaries of supply - Nothing is acquired, it is necessary to constantly regain the customer contract - ...Creativity, interpersonal skills and empathy make the differenceRead more
Reviews and ratings
Should you go to BtoB Summit? Read verified reviews by Tradefest members to help you decide.
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attendee
des experts divers et variés, des présentations de solution, des thématiques abordées pour voir son business différemment, du networking et des speakers de qualité.
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attendee
Belle opportunité pour avoir de vrais use case et REX
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attendee
This fair was a great opportunity for business
Attendees
See who's going to BtoB Summit
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Ilham B.
Digital Career Booster
attendee
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Kalusevic S.
Directeur Senior
attendee
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Myriam A.
Responsable marque chez Cofidis Retail |We’re hiring|
attendee
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