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Overview
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Date: from May 26, 2026 to May 28, 2026 (3 days)
Venue Shanghai World Expo and Exhibition Center, Shanghai Shi, China
Organizer MB Exhibtions Shanghai
Expected number of attendees : 50000
Expected number of exhibitors : 500
• Meet up with international exhibitors in one location • Network with exclusive hosted Chinese buyers and industry peers • Take advantage and learn in our partner conferences and events • Exclusively Chinese buyers Focused to succeed: ITB China is the source for new destinations, travel products and services in China. Innovations, Chinese Market Insights, focused Networking, high-class Conference Program and Top Chinese Buyers are only a few reasons why ITB China is a must attend event. Why exhiit at ITB China 94% of exhibitors achieve their business objectives 94% of exhibitors would recommend ITB China to a colleague or industry peer 84% expect follow up business after the event
Reviews and ratings
Should you go to ITB China? Read verified reviews by Tradefest members to help you decide.
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exhibitor
My main recommendation would be to please move the date so that it doesn't fall on Mother's Day weekend. It was very hard for me to leave my daughter behind on Mother's Day. This would go a long way w...ith all the mother's who want to be with their families that weekend. Thank you.Read more
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Stand out on the show floor
Share your vision of the perfect booth. We design and build it.
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attendee
ITB China is a good networking opportunity although exhibitors are a bit few.
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exhibitor
ITB china 2019 provided a international plateforme for all members in tourisme to exchange and work together. Great event !
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exhibitor
I thought the event was well organised and we made a lot of contacts. Not many exhibitors I thought but it s certainly growing. We were very happy with the outcome
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exhibitor
ITB China was a great opportunity to meet people and communicate with industry peers. Will definitely recommend this event to someone and attend next year!
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exhibitor
ITB China was great to showcase our products and services to a variety of Chinese buyers.
Attendees
See who's going to ITB China
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Hicham R.
manager
attendee
Kieran A.
Business Development Manager
attendee
Abina M.
Agent de voyage
attendee
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