EuroShop 2026

Aperçu

EuroShop is the world’s largest trade fair for retail investment requirements. Future-oriented and dynamic as the industry itself, the trade fair presents itself in eight fascinating retail dimensions with all the trends and topics that are moving the future. The best architects, designers, planners and manufacturers compete showing their passionately designed and painstakingly constructed stands. In times of e-commerce, visual marketing is becoming more and more important. Emotions and a well thought out story are crucial elements of the visual merchandising processes. The EuroShop dimension “Visual Merchandising” demonstrates how brick and mortar retailers can gain the customer’s attentio...n. Retail is also investing heavily in LED technology and refrigeration technology. En savoir plus