# Social Media Strategies Summit - Higher Education **Dates:** 2026-02-25 – 2026-02-26 **Duration:** 2 days **Location:** Wyndham New Yorker, United States, United States **Website:** https://socialmediastrategiessummit.com/ **Organizer:** [Global Strategic Management Institute](https://tradefest.io/es/search?organizer=global-strategic-management-institute) **Size:** 10 exhibitors, 200 attendees **Reviews:** 4.6/5 (7 reviews) ## Description The Social Media Strategies Summit will provide a platform to learn about real-life case studies that provide practical insights to get you thinking out of the box and generating fresh, winning ideas for your social campaigns and communications. Learn the best practices in social media marketing from today's leading colleges and universities. This event is a chance to participate in hands-on, activity-based workshops and interactive sessions to deep dive into specific topics and work collaboratively to solve them alongside your peers. ## About Learn proven social media strategies for higher education marketing, networking, and collaboration with industry professionals. ## Topics - Marketing and Advertising - Social Media - Media Production - Higher Education ## Reviews ### I found my community! — 5/5 *By Stephanie Swindle Thomas* This event provides such a wonderful opportunity for people to share and learn from each other. As social media managers, we are usually the only ones in our positions in our areas/offices. It can feel very isolating because people don't fully understand our job experiences and the stress of managing social media accounts. At SMSS, I realize that I am part of something so much bigger than myself and my organization. It is such a validating experience. I highly recommend SMSS! ### Good first time experience — 4.8/5 *By Sarah Willey, MA, CFRE, SMS* 2019 was the first time I heard about the event and I had enough of the day free to attend most of it. I thought the speakers were all really great. Each one held my attention and I learned something from each of them. I will attend again in the future! ### Very well organized and up-to-date event! — 5/5 *By Janet E Johnson* This is a great opportunity to learn from industry leaders who are in the trenches of social media day in and day out. There are tons of case studies and examples to learn the latest strategies. I would highly recommend this conference. ### Every year gets better with the variety of speakers and participants - most collaborative show ever! — 5/5 *By Dean DeLisle* This is my 6th year and every year I learn new techniques, best practices, get access to an amazing network of industry thought leaders and make new friends. Pound per pound and dollar per dollar this is the best and longest running B2B Social Media Strategy show of it's kind. Thanks again SMSS for all you do for us! ### Really great speakers and networking! — 4.6/5 *By Jaclyn Puccini* Social Media Strategies Summit was a great way to connect with like-minded individuals in social. I connected on LinkedIn with so many people and it's nice to see updates from them or feel like I can reach out if I need advice. Overall, I really enjoyed this event! ### SMSS is Second to None — 5/5 *By Webb Lewis* Social Media Strategies Summit - Higher Education was an outstanding event. The content was great and the networking opportunities were outstanding. I learned several things that I have already begun to put into action back home. Also, I did not expect to to come away with a feeling of validation. What I mean by that is that challenges I face at my institution are not unique to me. We are all facing a difficult landscape and it was great to come together and discuss those challenges and ways to combat them moving forward. ### It was phenomenal and exceeded my expectations! — 4.2/5 *By Kathy-Ann Donawa, BSc, PGdip, MBA (Hons)* The Social Media Strategies session in NYC 2019 was phenomenal. It exceeded the expectations far and beyond in terms of the quality of content and even the facilitators. The main takeaways from this session which may be valuable for InvesTT were: • The Social Media Content Strategy- it provided useful ways to assist you in generating truly creative and engaging written and visual content and to organize it to be more engaging to your target audience. • Boosting your employee advocacy via LinkedIn and how to build an effective influencer campaign • How to develop your brand voice • How to create personas for your organization • Free tools to assist your marketing efforts • Evolution of new social platform like TikTok • Up-leveling your social team- Components of today’s top brands most successful team. All in all, this was extremely beneficial for our marketing department, as some of these key learnings will be be implemented into our overall marketing strategy. Lastly, this summit reiterated that the social media landscape is advancing and organizations have to be ready to evolve with these changes, in order to be successful. Kathy-Ann Donawa Senior Marketing Officer InvesTT Limited ## Get a Booth Builder Quote Need a booth for this event? Tradefest connects you with verified booth builders and stand designers. - [Browse booth builders](https://tradefest.io/es/booth-builders) - [Request a quote via API](https://api.tradefest.io/v1/docs#/Quotes/post_quotes): `POST https://api.tradefest.io/v1/quotes` - [OpenAPI spec] --- [View on Tradefest](https://tradefest.io/es/event/social-media-strategies-summit-higher-education) [OpenAPI spec]: https://api.tradefest.io/v1/openapi.json