Stratégie Clients 2025

Overview

Customer relationship standards evolve every day as the customer collects experiences and sees their expectations evolve. More attentive, more demanding, the customer can access a multitude of offers and service options that enrich his daily life. Every day a new market entrant or a new feature comes to reshuffle the customer experience cards that become a moving target and an ever higher target for brands and brands. In digital interfaces as in human interactions, in B2C as in B2B, artificial intelligence is making its way and increasing the capacities of customers as collaborators. The customer is known, he is recognized and his environment is enriched and personalized. Companies face t...he challenge of relationship enriched by algorithms and robots driven by global giants. But every day, face-to-face or at a distance, in synchronous or asynchronous exchanges, the teams must serve the customer and the companies face the necessary harmonization of exchanges and the requirement of omnicannality. The winners of the customer experience will be the companies able to hybridize their relationship channels, to put people in digital and digital in the real world, to combine artificial intelligence and relational intelligence. Developing your relational intelligence, as an organization, is knowing how to listen to your customers, take into account their emotions to make them live exceptional moments. A trade show can enrich oneself with meetings, evaluate one's performance and tools and imagine the future with confidence and enthusiasm. The Customer Strategy Show, as the first European meeting of the relationship and the customer experience, offers its visitors a unique panel of solutions and best practices to develop the relational intelligence that companies need to distinguish themselves and grow. Our show will be held in parallel with the E-Marketing Paris exhibition from 9 to 11 April to offer its exhibitors and its many visitors a complete overview of techniques and technologies for customer acquisition and loyalty. Read more