IAA Cars
Overview
In short
The IAA 2017 has once again proved that it is the leading trade fair for mobility and the only automotive exhibition showcasing the entire value creation chain, from the development of individual ideas all the way to comprehensive mobility solutions. The new vehicle models were of course another focus of interest. But the IAA long ago became more than a motor show. It was dedicated to all aspects of mobility. It also supports the companies and exhibitors in the shift from automobile manufacturers to mobility service providers. Furthermore, at the IAA the OEMs and suppliers issued key statements about the development of electric mobility and about classical combustion engines. The German manufacturers alone started an offensive for emissions-free and climate-neutral cars with over 150 electric models in the next few years. A total of 228 world premieres were celebrated. At the New Mobility World (NMW), the IAA offered an additional format for all new players in the world of mobility. It brought together innovators from all sectors, who develop new solutions, technologies or products for the mobility of tomorrow and beyond. The largest IT and technology firms were present – including Facebook, Google, SAP and Qualcomm. In all 7,000 visitors attended the NMW conferences, where a large number of ideas were presented by small startups. These ideas could facilitate the mobility of the future, either because they make it easier to communicate with other road users, or because vehicles will understand speech better, or simply because parking spaces will be better managed.
In greater detail
| Event type | Trade show | |
| Start date | 19 Sep 2018 | |
| End date | 26 Sep 2018 | |
| Duration | 8 day(s) | |
| Expected attendees | 0 | |
| Expected exhibitors | 0 | |
| Frequency | annual | |
| Business to Consumer (B2C) | Yes | |
| Business to Business (B2B) | Yes | |
| Year of first edition | 1897 |
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Reviews and ratings
Estudiante en GM
Aug 3, 2018, 6:20
The organization, display and attractiveness on just every aspect of this show, followed by it’s inmense and innovative content is just the best.
The IAA show was an amazing experience to get in touch with the new models and offerings of my favorite brands. Came in and found even more than I was expecting. Absolutely amazed and grateful for this experience.
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Attendees
Estudiante en GM
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